What Can Visitor Attractions Do To Enhance the Solo Visitor Experience?
Picture the last holiday advert you saw. Imagine a poster for a sightseeing tour or heritage site. Can you recall the main image on the last restaurant website you looked at? I’m willing to bet all the images in these marketing campaigns were of couples, friendship groups and/or families. Not singles or solo visitors.I find
How Visitor Attractions Can Increase Footfall And Revenue In Winter Months
Winter is a challenge for many attractions, even ones that are mostly indoors. It’s not only the colder, often rainier, weather that puts people off heading out for the day, it’s also the post-Christmas dip. The first month or two after Christmas is a time when the public are inclined to retreat from venturing out.
Visitor Attraction Management: Addressing Recruitment Issues And Attracting Talent
It’s no secret that the UK visitor attractions industry has struggled to recover post-pandemic. In March 2023, the Guardian reported that visitors to the UK’s leading attractions were still down 25% compared to pre-covid numbers.Arguably though, a reduction in footfall may be at least allowing attractions to cope with the difficulty in recruiting staff. Research
Is the Ticketing Procurement Process Broken?
Earlier this year Kelly Moleson, the host of Skip The Queue Podcast caught up with our founder Sarah Bagg to talk all things 'ticketing procurement' and asked, is the process broken? Sarah shares her top tips for attractions/experience/leisure operators and tech suppliers entering into a new procurement process and guidance on how to create and
Accessibility in Events And Attractions Ticketing
There is a well-known saying that goes, ‘If you build it, they will come.’ Unfortunately, sometimes it’s not so simple. I’d been enjoying a fascinating discussion with Craig Pryde, accessibility advocate and founder of ticketing platform, Different Breed, for over an hour. Yet, it was one of his last remarks I knew would most stay with